Branded Audits vs SE Ranking
SE Ranking's audits are technical-SEO-only and not designed as client deliverables. Ours are 5-page sales-pitch PDFs.
| Branded Audits | SE Ranking | |
|---|---|---|
| Starting price | $49/mo | $59–$259/mo |
| Free trial | 14 days, no card | Varies by plan |
| White-label PDF reports | Yes — full white-label on Growth+ | Limited / not the primary deliverable |
| Time to first branded report | ~60 seconds | Hours to days (onboarding) |
| Learning curve | None — type a URL, hit go | Moderate |
| REST API for embedding | Yes (Agency plan) | Varies |
| Built specifically for agencies | Yes — sole focus | Built for SEOs / specialists |
| Annual discount | 20% off (save up to $718/yr) | Varies |
When SE Ranking is the better choice
If you have an in-house SEO specialist who's going to actually use the technical-audit data day-to-day, SE Ranking's depth across keyword research, backlink monitoring, and audits is excellent.
When Branded Audits is the better choice
- You want a deliverable you can hand a prospect before the sales call to drive conversions.
- You don't have time to learn another all-in-one platform.
- Your agency is small enough that $59–$259/mo is hard to justify.
- White-label matters — your clients should never see anyone else's brand on the report.
- You'd rather spend on Facebook ads than on platform fees.
Try the demo before you switch
Run a free audit on any URL — even one of your existing SE Ranking clients — and see what your branded report would look like.